PUTRA, I. I.; KADIR, R.; MUNIZU, M. Analysis of Differentiation Strategies in Increasing Company Competitiveness in the Retail Industry. International Journal of Multidisciplinary Approach Research and Science, [S. l.], v. 1, n. 02, p. 273–286, 2023. DOI: 10.59653/ijmars.v1i02.129. Disponível em: https://risetpress.com/index.php/ijmars/article/view/129. Acesso em: 18 aug. 2025.