SAPUTRA, R. D.; AGUNG P, M.; SEPTIANI, W. Influence of Discount and Customer Rating on Impulse Buying: A Study on Gen Z TikTok Shop Users in Bandar Lampung. Journal of Business Management and Economic Development, [S. l.], v. 3, n. 03, p. 846–858, 2025. DOI: 10.59653/jbmed.v3i03.1772. Disponível em: https://risetpress.com/index.php/jbmed/article/view/1772. Acesso em: 9 sep. 2025.